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User Story MappingUpdated September 22, 2026

User Story Map Example: Online Checkout

A worked user story mapping example for an online checkout journey, from discovering a product to managing an order.

Activities

Use these activities as the backbone of a checkout journey:

  1. Discover a product
  2. Build the cart
  3. Pay for the order
  4. Track the order
  5. Manage the order

MVP slice

  • View product details
  • Add a product to the cart
  • Enter payment details
  • Confirm the order
  • Receive an order confirmation

Later slices

  • Save payment methods
  • Apply promotional codes
  • Choose delivery windows
  • Track shipment status
  • Request a refund

Use the User Story Mapping Workshop to challenge this example with your product, QA, design, and engineering teams.

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